Jabalpur Incubation Center organised an event of Digital Marketing Strategies for Startups
Mr Manish Sharma, a Startup Consultant introduces the Digital Marketing Strategies for startups. With both competitors and potential customers constantly online, digital marketing is the only way to stay ahead. Mentor introduces and explains the advantages of search Engine Optimization, impact of Social Media Marketing and many more things. He even resolves the queries of Entrepreneurs.
Mentor introduces the concept of marketing funnel which helps startups on converting customer as returning customer.
Manish Sharma tells about the strategies of top and middle of the funnel.
Strategies for top of the Funnel Digital Marketing
Social media channels—specifically Facebook, Instagram, Pinterest, and YouTube—are prime real estate for your company to generate awareness because there’s where your audience goes to “see” and discover things.
Strategies for Middle of the Funnel Digital Marketing
The best digital marketing strategies for middle of the funnel consumers are:
2. Video marketing
3. PPC search ads
4. Email marketing
Value Proposition Canvas helps entrepreneurs in describing the benefits to the customer that your product/services offers. Value Proposition helps you in understanding the target customer on basis of customer segmentation, analysis of customer pain points, benefits you are offering to your customer. Learn Value Proposition Canvas through our experts